Apple designed Search Ads to be effortless for small and independent developers. You can invest little time and still get good results. We create your ads and match them to relevant searches. You can refine who sees your ad with optional keyword, audience and location features, and you only pay when a customer taps on your ad.
As of today App publishers can reach people at the very moment they’re searching for apps in the AppStore. For now Apple can only promote your app at the top of relevant search results in the USA. Yes only USA Store for now!